"The greatest threat to our planet is the belief that someone else will save it." -Robert Swan
Here at Titch Designs we believe in sustainability for our planet. We also believe that fashion and bespoke businesses like ours should always be making a conscious effort to become more sustainable, eco-friendly and provide a fair wage for workers.
We are not perfect, but we are trying to be eco-conscious at all levels of the business so that it is intergraded at the core of what we do. We still have a long way to go though and are trying every day to be more sustainable as a business.
What we are currently doing to be sustainable-
- We are trying to source Community Fairtrade Organic Cotton products which use the GOTs, OCS or the RCS standard, etc. These may seem like just some fancy labels but by using these we are better able to ensure our supply chain is ethical at all stages (check out our Sustainable Glossary page to understand how these certifications help not only us but also the planet and workers who make our clothing)
Over 1.5 million tonnes of clothing are thrown away in the UK each year (Minney, 2011:20) with many big fashion brands simply burning surplus stock! We create made-to-order products that are made to last, so that we don't have a surplus of dead stock which contributes to fast fashion
Why embroidery and not print?- embroidered designs last longer than printed designs meaning that our products are more durable and last longer which again slows down the consumption of fashion
Titch Designs is trying to reduce the amount of plastic we use within packaging as well as our clothing (therefore if polyester is used within the clothing, we try to find products that use the RCS standard meaning that the plastic that is used is recycled). Our packaging is all recyclable and biodegradable so even if our customers forget to recycle it, it will still breakdown, reducing any long-term damage to the planet
Fashion and Design is often about trial and error and therefore sample designs are needed as part of this process. We are recycling the samples we make by either reusing the fabric for something else or by selling our sample products at a discounted price to help reduce the waste involved in this process
What we aim for-
- By 2025 we aim to use all cotton or recycled polyester products with an aim to be 100% plastic free by 2030
- By 2023 we wish to recycle the fabric waste we do have by finding a fabric recycling plant which can recycle our waste fibres into useable material
- We aim to be using Madeira's Sensa Green TM embroidery threads by 2023 which are made from 100% lyocell that is sustainably sourced from managed forests (Madeira, 2021)
- Titch Designs wishes to use recyclable business materials such as business cards and stickers as soon as we possibly can
- We aim to start working with charities and communities to help make the world a better place through the use of our products to raise money for good causes. We wish to use our clothes for good and to help bring people together instead of to divide us
- Titch Designs is aiming to be a Certified B Corp by 2035
- We wish to constantly look at new ways to improve our business so that it helps the planet, people and animals that live on it and to reduce the negative impact we have on our environment
- Madeira. (2021) Sensa Green. At: https://www.madeira.co.uk/embroidery-threads/sensa-green/ (Accessed on 10 January 2022)
- Minney, S. (2011) Naked Fashion: The New Sustainable Fashion Revolution. Oxford: New Internationalist Publications Ltd.